FreightHUD
Contextual rate-per-mile calculator and load evaluation HUD for freight dispatchers.

The Problem
Freight dispatchers and brokers make time-critical spot rate decisions in seconds. Constantly tab-switching between load boards, mileage tools, and rate calculators introduces calculation errors and loses bids.
What Tendercraft Built
FreightHUD overlays directly on load boards, automatically parsing load origin, destination, and rate to compute real-time margins, deadhead costs, and negotiation thresholds right beside the load listing.
Verified Capabilities
- Instant rate-per-mile and net profit calculation overlaid directly in DAT One load board DOM.
- Deadhead mileage estimator calculating total trip cost including repositioning distance.
- Quick-adjust margin targets for rapid negotiation while on call with carriers.
- Lightweight browser extension design with zero latency impact on load board refreshing.
Technology & Stack
Current Delivery State
Completed / Live on Chrome Web Store
Visual Evidence
Interface & Workflow Gallery

Contextual HUD overlay computing spot rate benchmarks directly on active load board rows.

Breakdown modal calculating fuel surcharge, deadhead miles, and target margin.
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